Who Gives A Crap appoints Eleven for PR

September 6, 2023 10:45

Who Gives A Crap, leading B Corp toilet paper company, has named Eleven as its new PR and social agency, following a competitive pitch process.

Eleven will lead local and global campaigns for the brand as it looks to expand into new markets.

As part of an integrated agency model, co-located sister agency TBWA\Melbourne will support the agency on strategy, creative and content, while Sustain by TBWA will consult from an environmental specialist perspective.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.