Why home-schooling is kind of like working in advertising
Chief strategy officer at Ogilvy Australia, Ryan O’Connell, takes a look at how the challenges of home-schooling during COVID lockdowns, is not too dissimilar working in advertising.
If, like me, you are currently fumbling your way through home-schooling your children while in lockdown, you’re probably wondering how schoolteachers have so much damn patience.
Granted, it is their chosen profession, and they’re also not juggling back-to-back meetings, creative briefs, Teams/Zoom calls, presentation decks, and that eternally hard to find ‘un-mute’ button. Yet be that as it may, my respect for schoolteachers has gone through the roof in recent weeks. My sincerest kudos to you wonderful people. Bravo.
I should also point out that I’m not even doing the bulk of my kid’s home-schooling, that’s how horrifically bad am I at it. So while, the kudos are being handed out, here’s one for my wife, who once again is demonstrating her elite levels of tolerance, while juggling a full-time job herself.
