WPP’s Designworks names Daye Moffitt as national strategy director

Daye Moffitt, formerly with Principals, as been appointed national strategy director with WPP’s Designworks.

The Announcement:

Designworks has appointed Daye Moffitt to the role of National Strategy Director Australia. Reporting to Managing Director Brad Doble, Moffitt will sit on the Australian leadership team and joins at an exciting time of growth and evolution at Designworks.

“In a world of continual change, where consumers have more and more control, clients are demanding deeper understanding of today’s consumers and more innovative integrated brand experience thinking and design,” said Doble.