Wunderman launches promo division
Wunderman has launched a specialist promotional marketing arm following its win of the Coke Unleashed business – and has hired three staff to run it.
Chris Yeo joins from Triad Communications will run the business, which will operate as a unit within Wunderman without its own brand name.
Yeo is joined by Christine Watts and Arianne Flintoff, who have experience marketing beauty, sport, alcoho, FMGC, alcohol, consumer electronics, motor and not-for-profit brands.
Watts worked at Pernod Ricard and Suntory.
