F.Y.I.

Yahoo DSP and Spotify integrate Spotify Ad Exchange into Yahoo DSP for Australian advertisers

October 3, 2025 9:07

Yahoo DSP and Spotify are officially integrating via Spotify Ad Exchange, “giving Australian advertisers direct programmatic access to Spotify’s premium audio, video and display inventory for the first time”.

The announcement:

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Topics

Jan Bojko Lorraine Donnelly Spotify Ad Exchange Yahoo DSP

Latest

Google reignites campaign against under-16s social media ban

Out-of-home operator Gawk ends relationship with Ooh Media, aims to win ‘divorce’

Digitas Australia gains MD from VML Commerce

Nine and Warner Bros already casting The Golden Bachelor Season 2

Foxtel's plan to bowl over sports fans this summer

Yahoo DSP and Spotify integrate Spotify Ad Exchange into Yahoo DSP for Australian advertisers

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE