Yahoo7 news websites jumps to fourth place from seventh in Nielsen news rankings

Miranda Ward

May 27, 2016 12:16

Yahoo7 news websites was the big mover in the latest Nielsen Digital Ratings (Monthly) ranking, growing its audience by 9% in April month-on-month to climb to fourth spot amongst current affairs and news sites.

In April the site was ranked in seventh spot, with its rise relegating the Daily Mail Australia to fifth position, with Yahoo7 posting an April unique audience of 3.129m up from 2.869m in March.

The Nielsen Digital Ratings (Monthly), launched by digital industry body IAB and Nielsen in March, saw audiences across desktop and mobile devices fused together for the first time.

The Daily Mail Australia saw its unique audience fall from 3.258m in March to 3.112m in April.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

Topics

Latest

Google reignites campaign against under-16s social media ban

Out-of-home operator Gawk ends relationship with Ooh Media, aims to win ‘divorce’

Digitas Australia gains MD from VML Commerce

Nine and Warner Bros already casting The Golden Bachelor Season 2

Foxtel's plan to bowl over sports fans this summer

Yahoo7 news websites jumps to fourth place from seventh in Nielsen news rankings

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE