Yahoo7 signs Realestate.com.au as property partner

Yahoo7 has signed up Realestate.com.au as its official property partner, today launching a new channel on the media company’s site.   

The tie-up closely follows the relaunch of Realestate.com.au which included the launch of a series of controversial online videos featuring devious house hunters using dirty tricks to get their dream home.

Yahoo7 had previously worked with Onthehouse.com.au as its property partner.

Henry Ruiz, Realestate.com.au GM consumer marketing, said: “It further extends our reach which during the month of March 2010 realestate.com.au attracted over 6.5 million unique browsers.

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