‘You’ve got to undo a lot of the way that you operate’: Dig Agency CEO on achieving B Corp status
Independent creative shop Dig Agency has become one the largest creative agencies in the industry to achieve B Corp status, after more than a year of work to put into place the certification’s rigorous standards, Mumbrella can reveal.
The agency, which currently sits at upwards of 50 staff, engaged a B-Corp consultant to walk it through the process, which led Dig to settle on five key B-Corp pillars, diversity and inclusion, equality, education, wellness and sustainability, founder and CEO Paul Rhodes told Mumbrella.
