Zenith’s Media Consumptions study predicts 26% increased mobile media consumption by 2019

According to Zenith’s Media Consumption Forecasts, 26% of media consumption will be through mobile in 2019.

The announcement:

26% of media consumption will be mobile in 2019

Mobile internet use will account for 26% of global media consumption in 2019, up from 19% in 2016, according to Zenith’s Media Consumption Forecasts, published today. People around the world will spend an average of 122 minutes a day accessing the mobile internet via browsers and apps, an amount that has grown from just ten minutes a day since 2010.