‘A fantastic addition’: Intrepid Travel hires new local head of marketing
Alexa Theofanou is the new head of marketing for ANZ
Intrepid Travel has hired Alexa Theofanou as its local head of marketing.
A marketing professional with industry experience in Australia and the United Kingdom, Theofanou was most recently the managing director of creative studio, Studio Dive. Prior to this, she was a marketing director for the Australian arm of sandals brand, Havaianas, from June to December in 2024.
She also worked at British coffee brand, Minor Figures, for just over three years. Theofanou joined the business as its head of APAC marketing in August 2020. Two years later, she relocated to London to serve as the brand’s chief marketing officer, a position she held until October 2023.