A masterstroke indeed

March 28, 2011 9:09

Welcome to Dr Mumbo’s new game: guess the last paragraph of the news article based on the first paragraph.

And your first challenge comes from… Simon Canning of the Australian.

And here we go with the intro…

“THE price of flying two plane-loads of journalists to the country town of Bathurst to watch a Formula One racer drive just 10 laps of the famed Mount Panorama circuit has proven a media and marketing masterstroke for Vodafone.”

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2 COMMENTS

Patrick 28 Mar 11

I’m guessing Simon might get to see quite a few F1 stunts this year. We still have Monaco, Valencia, Singapore and many other attraction destinations on the calendar. Bon voyage Simon, bon voyage.

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Dan 31 Mar 11

At least he disclosed the freebie. Did any of the other journalists involved?

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