AANA questions Tabcorp’s concerns over new code for wagering and gaming marketing

The main marketer body has said it is “perplexed” at Tabcorp’s comments over its new code governing wagering advertising.

The Australian Association of National Advertisers claims the betting firm has changed its stance on its code, which was announced last week and comes into effect on July 1, which includ a number of rules including clearly defined bans on marketing to minors.

However, wagering giant Tabcorp said the move to a self-regulatory code did not give the industry a national legislated framework in which to work and also doubted some operators would adhere to the code or ASB rulings.

In a statement to Mumbrella, the AANA said it had delivered a “comprehensive set of standards for the content of wagering advertising that applies nationally”.