ABC Innovation appoints head of service design as it shifts to new Digital Network Division
The ABC’s Innovation department has hired former creative director Alvaro Marquez as its new head of service design as it prepares to rebrand as the Digital Network Division which will also house the broadcaster’s digital developers and designers.
The new division was announced by ABC managing director Mark Scott at the end of last year as part of the ABC’s restructure, which will be led by Angela Clark, the director of the Innovation department.
She told Mumbrella the move will centralise staff working across the technical execution of ABC products in one division as opposed to the current setup where they are “fragmented” in different divisions.
What does all that gobbledegook actually mean. If they have a message, I can’t see it. ““We want to more efficiently execute on our digital products, we want to be more user focused, we want to have more development of our practitioner expertise.”
Does this mean: “We want to be better at what we do.” Jargon is as jargon doesn’t.
i live in Ballarat Victoria when are we to receive a digital radio service?