Ad wrap: Pizza Hut’s family focus; Kia gets sporty; Sportsbet for blokes; Subway spruiks Brett; BPay holiday; Audi doubles up
Mumbrella wraps up the latest campaigns to hit our screens.
Pizza Hut is celebrating its history in an ad which considers the different reasons why families order pizza. It ends with the tagline ‘Pizza Hut, a friend of the family since 1970’. Host is Pizza Hut’s creative agency of record.
https://www.youtube.com/watch?v=KG-IzEaQA4w
Great to see a rugby league ball used in the Pizza Hut ad, rather than the ubiquitous AFL ball that has seemingly pervaded national advertising in recent years in order to satisfy the cultural genocide tendencies of those south of the Barassi line.
Is Sportsbet intentionally trying to appeal to the gay market? I know for a fact that the chunky guy in their ads has become a gay icon among the bears and Muscle Marys in particular, and this latest ad shows that they have indeed cottoned onto this, and are further leveraging their appeal in that demographic.
Wow, that Pizza Hut ad – expect to see another spike in DMP ads. Dominos continue to innovate and Pizza Hut find new ways to stagnate.
Agreed, Viewer – although I’m more of a ‘moustachioed twink’ fan.