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Affairs website sparks most complaints in 2014 as ASB defends ruling policy

December 15, 2014 1:33

The top 10 most complained about adverts of 2014 have been revealed by the Advertising Standards Bureau, with a website encouraging married people to have affairs way out in front.

https://www.youtube.com/watch?v=3u4TptcSHN0

The advert for Ashley Madison, which saw married men singing ‘I’m looking for someone other than my wife’, sparked 418 people to lodge complaints, the most for a single ad since 1998. It was way ahead of MyPlates in second, whose advert showing a man breaking wind in a car drew 250 complaints.

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Topics
ad standards bureau Advertising Standards ASB Ashley Madison myPlates TV ads
1 COMMENTS
JG 15 Dec 14

I’m more offended by the ad’s execution than the product.

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