Aldi continue with ‘Like Brands. Only Cheaper’ campaign with cockroaches and a neanderthal
Supermarket chain Aldi has unveiled the 11th and 12th spots in its “Like Brands. Only Cheaper” campaign, with the new spots promoting bug spray and foil wrap.
The bug spray spot sees a cockroach father talking about how the spray keeps the boys away from his embarrassed daughters, while the foil wrap ad features a neanderthal cooking a mammoth roast on the fire.
BMF executive creative director Cam Blackley said: “We are really excited about this new set of Like Brands commercials. The brief was to stay surprising and I think the range of techniques utilised to bring each idea to life, nailed that.”
The second video is not working.
Had to watch the cockroach one twice before I got the gag.
“Keeps those pesky boys away” (from his daughters), classic.
4,000,000x better than Coles’ ads.
Have you got the stats on your comment 2:43.
Or is that your humble uneducated opinion?
Yet another Stoner Ad Classic on this account.
One thumb up.
One firmly over the bong hole.
Respect to client and agency alike.