Almond Breeze uses puppies and kittens to state ‘Sweetness isn’t our thing’ in ads for its Barista Blend
Almond Breeze has launched a new campaign for its barista blend of almond milk, with the intention of cutting through the competitive market.
The campaign promotes the low sugar content of Almond Breeze Barista Blend, using puppies and kittens to communicate that “Sweetness isn’t our thing”.
The campaign will be executed across digital and social media marketing, and in OOH in shopping centres.
