Amart shows off proud customers and new brand positioning with first campaign from Y&R Brisbane

October 5, 2018 9:11

Furniture retailer Amart has shown off its proud customers in its first campaign from Y&R Brisbane since winning the account from Next Thursday in July.

The campaign also reveals Amart’s new brand positioning, ‘I got it at Amart’, which features customers proudly showing off their new furniture in unexpected ways.

Amart’s ‘I got it at Amart’ 30 second TV ad depicts a customer sitting on his new couch as he proudly boasts about his new affordable purchase while releasing doves in celebration.

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.