Amazon Prime adds anime platform Crunchyroll to its content offering
Amazon Prime Video has added anime streamer Crunchyroll to its Australian offering as a new add-on subscription.
Marking the 21st add-on subscription available in Australia, Prime Video’s addition of Crunchyroll boosts its content offering hugely, enforcing its position as a leading streaming service.
Crunchyroll is the world’s largest dedicated anime content platform, reaching more than 200 countries and territories. Beyond streaming, it also delivers theatrical releases, live events, games, consumer products, and more.
Via Prime Video, there will be two subscriptions tiers to Crunchyroll – ‘Fan’ for $10.99 a month or ‘Mega Fan’ for $13.99 – that allow users to stream its entire library ad-free. ‘Mega Fan’ subscribers will have the added benefit to download titles for offline viewing.
“Anime is hugely popular among Australians, and Prime Video is proud to continue to expand its unparalleled collection of premium entertainment with the introduction of Crunchyroll as an add-on subscription option,” said Daniel Slepak, head of marketplace at Prime Video Canada, Australia and New Zealand.
“Prime Video obsesses over providing customers with the best possible content offering in one single destination, and we are delighted to welcome Crunchyroll to our growing list of subscriptions in Australia.”
Terry Li, EVP of emerging business at Crunchyroll, added: “The expansion of our Prime Video partnership opens the door for even more fans worldwide to dive into the thrilling worlds of anime.
“With so many incredible series waiting to be discovered, now is the perfect time to get lost in the endless adventures anime has to offer on Crunchyroll.”
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Lauren McNamara is the associate editor at Mumbrella, covering the creative and PR beat. She joined in November 2022 as editorial assistant, after completing a Bachelor of Communications (Journalism) at UTS.
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