Amazon Prime joins Stan Sport and Kayo in streaming sport war

February 4, 2021 8:07

Amazon Prime Video has become the latest streaming service to tap into sport with a new deal with Swimming Australia.

The exclusive, two-year live broadcast streaming deal, will see Amazon distribute Australian Swimming championship events globally on Prime Video at no additional cost to Prime members.

Live streaming events will include the 2021 Australian Swimming Trials in the lead up to the 2021 Tokyo Olympics and Paralympics (which will be broadcast by the Seven Network) and the qualifying events for the 2022 FINA World Swimming Championships (Amazon Prime) and the 2022 Birmingham Commonwealth Games (broadcast rights still to be allocated).

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.

Topics

Amazon Prime Video Australian Swimming Prime Amazon

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