Angostura launches ‘Rediscovered’ campaign, parts ways with Modern Family’s Sofia Vergara
Angostura bitters has launched a new campaign created by Sydney agency Cabana Boys that aims to reintroduce the beverage to young drinkers.
The campaign is led by magazine advertising, with support from sales promotion, trade activations, radio sponsorship, Facebook activity and PR.
The campaign was shot by Andreas Smetana.
Nice.
Those models look like they are having a hard time finding that subtle bottle. I suspect it will be the same for the consumers too. Still don’t know what it all means really.
Love it.
Brilliant.
Arty rubbish.
As much as I liked the girl with the boobs, this is good too