Anthropic drums up comms buzz in Australia ahead of ANZ push
Members of the Anthropic interpretability team explain the obscurity of AI
Generative AI giant Anthropic is making its first media waves in Australia ahead of an apparent major push into the market.
The developer behind the Claude large language models has started working with Sydney-based communications professional Kasi Talbot on the Asia-Pacific market and has recently begun reaching out to Australian journalists.
In an email to select journalists, seen by Mumbrella, Talbot, formerly Sling & Stone’s global consumer lead, noted that Anthropic hasn’t officially launched in Australia yet but is keen to “ensure we are including Australia in our global communications map and building relationships with reporters covering AI, tech and innovation.”
