ANZ, Google, Society One, GMHBA, PayPal and more confirmed for the Mumbrella Finance Marketing Summit

ANZ’s tribe lead, savers and investors, Shannon Peachey, has been confirmed to speak at the Mumbrella Finance Marketing Summit on a panel exploring the new finance customer and how to reach them.

Shannon Peachey Finance MS 2018

Peachey will join a panel discussing the new finance consumer and how to reach them

Peachey, who has been at ANZ since 2009 and previously held senior positions at Telstra, will join Maria Loyez, CMO at Society One, and Diane Pavlicevic, head of marketing at GMHBA Health Insurance and Care Company.

The trio of senior finance industry leaders will join The Hallway’s strategy director, Brad Bennett, discussing the expectations and needs of the new value-driving consumers. They’ll overlay best practice from both traditional financial organisations and fintechs to discover the key marketing tactics, how the industry should leverage new technology platforms and offerings, what the primary customer concerns are and how the industry can solve them.

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