Apparent wins four new clients
Indie agency Apparent is expanding beyond its “core strength” of customer experience with four new client wins.
The full service agency has grown its roster across creative, social, UX, and design, being appointed by Tip Top Australia, the Vanuatu Tourism Office, the World Surf League, and Rhythm Japan.
The wins mark Apparent’s first new business of the year, off the back of a relatively quiet 2024. While it welcomed a new chief media officer in Simon Pugh and a new chief creative and experience officer in Hamish Stewart, 2024 was — as for many agencies — a “heads down” kind of year.
