Are Media wants women to ‘escape to their magazine happy place’ with new campaign

July 15, 2021 9:44

Women are being encouraged to forget the chaos of everyday life by soaking up their favourite magazine, in a new integrated campaign from Are Media produced by Seven’s Red Engine.

Based on insights from its Magic of Magazines research, the campaign illustrates how magazines are one of the favourite ways for women to escape.

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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