ARN upfront: Sensible meets madcap with a touch of TV
ARN has put a strong foot forward with an upfront event at Sydney’s Star Casino that was packed with content announcements. Mumbrella’s Nathan Jolly was there.
Stephenson: Entertainment, not audio, first
ARN’s new boss Michael Stephenson is a TV guy, no two ways about it.
At a pre-upfront media briefing early in the week, he recounted his first ever corporate presentation at the radio network’s offices in North Sydney earlier in the year, when he asked someone where he was meant to look while delivering his speech.
The answer: at the audience. It seems obvious, unless you’ve spent the past two decades working for the country’s biggest TV network.
