Ooh Media and Cricket Australia partner to connect brands with Ashes fans
A mockup of the content deal with some good news for the Australian side
Ooh Media and Cricket Australia have entered into a partnership that will see scores and other updates from the upcoming Ashes Test Series displayed on out-of-home networks.
The agreement will allow brands to connect with cricket fans via Ooh’s office, street, road, rail, retail and airport networks, displaying scores, news and highlights from the Tests.
The partnership begins with the kickoff of the Perth Ashes Test on November 21.