Arnold Thomas & Becker dystopia reimagines injury law ads

Law firm Arnold Thomas & Becker has unveiled a futuristic, dystopian brand campaign to mark 60 years of operation.

The Melbourne-based personal injury specialists have turned to former M&C Saatchi creatives Kenny Hill and Andy Flemming to craft a Blade Runner–inspired world, using dark, cinematic visuals to represent “the system” people are forced to navigate when seeking legal recourse.

Cinematographer Mitch Kennedy directed the ad via The Producers, with Atmos Studios collaborating on visual effects from an expanded team of CG artists and technicians.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.