Arnold Thomas & Becker dystopia reimagines injury law ads
Law firm Arnold Thomas & Becker goes up against "the system" in new campaign by Kopilot Consulting
Law firm Arnold Thomas & Becker has unveiled a futuristic, dystopian brand campaign to mark 60 years of operation.
The Melbourne-based personal injury specialists have turned to former M&C Saatchi creatives Kenny Hill and Andy Flemming to craft a Blade Runner–inspired world, using dark, cinematic visuals to represent “the system” people are forced to navigate when seeking legal recourse.
Cinematographer Mitch Kennedy directed the ad via The Producers, with Atmos Studios collaborating on visual effects from an expanded team of CG artists and technicians.