F.Y.I.

Aussie canned food brand SPC celebrates NZ launch with Jordie Barrett via Thinkerbell

October 13, 2022 9:59

SPC has teamed up with New Zealand’s second favourite Barrett brother, Jordie Barrett, to bring to life the essence of what it’s like to be second pick, as part of a launch campaign via independent agency Thinkerbell.

The announcement:

Aussie canned food brand SPC this week announced one of the most unexpected marketing moves yet as part of a launch campaign via independent agency Thinkerbell.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Topics