Australia’s first ever research study into the progressive mindset revealed
In a rapidly changing digital world, mindset trumps demographics. But just what does a progressive mindset look like?
Guardian Australia will host an exclusive breakfast event in Sydney next week that will reveal the secrets of reaching progressive consumers. Register your interest at the bottom of this page.
Ahead of the event, Guardian Australia’s managing director, Dan Stinton, explains why mindset is triumphing over demographics, and why context will always be king.
From left: Guardian Australia’s editor, Lenore Taylor; Pollinate’s chief executive, Howard Parry-Husbands; and Guardian Australia’s managing director, Dan Stinton
Guardian Australia is an independent publisher that provides trusted local and international news to 5.4m Australians.
