Balding men share their ‘turning points’ in latest campaign for Ashley & Martin
Medical hair centre Ashley & Martin has launched a new campaign which features balding men talking about their “turning point” when seeking help for their balding hair.
Created by &Partners, the campaign features six different spots with Australians sharing why they decided to use Ashley & Martin.
The idea is fine but this acting is *really* hard to watch
That is a turning point. First idea I’ve seen in this category.
Love it! It’s so true – we had to tell my dad outright that he was going bald…
Ha! I had exactly that conversation with my man.
I remember mine 🙁
So body shaming men who have hair loss, and using this in advertising as a “turning point” that they should see a doctor. That is ok?
Imagine if that turning point was a boyfriend pointing out that his girlfriend was overweight, and that she should see a doctor. That wouldn’t be cceptable would it?
I agree Pete this is shaming men into changing their looks.
Funny….. the guys in the ads obviously have natural full heads of hair.