Bauer Media adds digital offerings of Cleo, Dolly and Shop to Marina Go’s portfolio
Bauer Media has handed the digital assets for young women’s titles Cleo, Dolly and Shop to Hearst-Bauer Media general manager Marina Go, with Go explaining the decision is in an effort to strengthen the company’s young women portfolio of titles online.
Speaking to Mumbrella, Go said she was appointed by Hearst to run the Hearst brands because of her digital background. Go was previously the CEO of Private Media, she launched Women’s Agenda and has also been the publishing director at Independent Digital Media.
“That was the starting point of me looking after the digital assets for Hearst and print which is different to the other publishers in the business who only look after the magazines because the digital business is split,” Go said.
