BCM’s new positioning: Be First
Brisbane agency BCM has unveiled a new mantra around the idea of being first.
http://youtu.be/aDmwqs2hzvI
BCM’s boss Kevin Moreland said the positioning, which was aimed mostly at staff, was driven by the need for more innovation and to “explore ways of problems in a different way.”
quite like the vid
music is a bit annoying tho – its like Boyz Noize X Gimmi 5
good luck with it!
Why PR this if you’re going to make the video private? Fail.
Huge fail. Maybe spend less time making videos about yourself.