BMW marketing GM Toni Andreevski jumps ship to rival Porsche
BMW general manager of marketing Toni Andreevski has quit the car manufacturer to take up a similar role with rival Porsche Cars Australia.
His departure comes as BMW’s creative account is out for pitch with incumbent Ogilvy put on alert in June, and less than a month before Marc Werner takes over from Phil Horton as chief executive.
Andreevski joined BMW in June 2006, firstly as head of corporate communications before taking the role of head of product and market planning in 2010. He became general manager of marketing in October last year after a restructure saw the sales and marketing roles split.