BMW promote from within after three month search for GM of marketing

BMW has recruited from within to fill its vacant GM marketing role with Stuart Jaffray named as the replacement for Tony Andreevski who left in August.

Jaffray joined the upmarket car brand in 2007 as CRM manager before rising to marketing services manager in 2010. He has spent the past three years as brand communications and marketing services manager.

Prior to joining BMW Jaffray spent eight years at ad agency, the Simon Richards Group.