Caltex parts ways with Leo Burnett, hands creative duties to Saatchi & Saatchi

Zoe Samios

May 23, 2017 11:37

Caltex has appointed Saatchi & Saatchi as its new creative agency of record, keeping its account within Publicis Group, Mumbrella can reveal.

Saatchis’ win comes after a competitive pitch, marking the end of an eight-year relationship between Caltex and Leo Burnett.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Zoe Samios worked at Mumbrella between 2016 and 2019, finishing up as senior media reporter in March 2019.

Topics

1 COMMENTS

uh oh 23 May 17

more and more leaks in this particular ship

User ID not verified.

Latest