Cartology sales leader joins rival Reo

Ooh Media’s retail media arm Reo has nabbed a senior sales leader from Cartology.

Renae Usher joins in the newly created role of director of sales, where she will drive Reo’s revenue strategy. She will work closely with retailers and brand partners to deliver “best-in-class retail media solutions”.

Her appointment comes during a period of growth for Reo, having announced several new retail media partnerships recently, including with Australia Post, Petbarn, and Officeworks. Reo has said it is also in “advanced discussions” with a number of other high street retailers.

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