Cascade implores consumers to ‘make it amazing’ over summer with its range of mixers
A new campaign from soda and mixer brand Cascade is encouraging Australians to get creative with the beverages they serve family and friends over summer.
It is the first-ever television campaign for Cascade mixers, and it will be supported by digital OOH, supermarket, proximity and point of sale.
The 15-second ads, created by McCann, see fruit and herb-filled beverages burst out of Cascade bottles when a man enters the kitchen to serve drinks. Underpinning the campaign is the tag line ‘Don’t just make it, make it amazing’.