Cherry Ripe marks 90th anniversary with last campaign from Droga5

Cherry Ripe is marking its 90th anniversary with a new campaign which features a female character through the decades since the brand’s inception in the 1920s.

https://www.youtube.com/watch?v=Gk4eqZwbpdM&feature=youtu.be

The ad is understood to be the last from Droga5, produced before the agency handed over the account to Saatchi & Saatchi in April.

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