Chris Freel pulls pin on Ooh Media after a year

Media executive Chris Freel has announced his departure from Ooh Media after only a year in the role, to join programmatic company MiQ as its new chief revenue officer.

Freel, who has more than 20 years of commercial media experience, had joined Ooh Media in January last year in a newly created role of group sales director.

Prior to that, he spent over six years at social impact organisation Unltd. He has also held senior sales roles at Fairfax Media and Pandora.

In a statement given to Mumbrella, Mark Fairhurst, acting chief revenue officer at Ooh Media, said: “Anyone who knows Chris — which let’s face it, is basically the entire media industry — knows he’s endlessly committed to his team.

“He is an exceptional leader who always puts people first and champions personal growth. We at oOh! are sad to see him go and wish him all the very best for this new role.”

In his new role, which he will commence in June, Freel will report to MiQ Australia and New Zealand’s managing director, Fiona Roberts.

His responsibilities will include driving revenue growth and maximising profitability across all revenue generation functions of the business. He will also take ownership of MiQ’s trade marketing efforts in ANZ.

“Having previously worked with Chris at both Fairfax and Pandora, I know the impact he has on the people around him, and I couldn’t think of anyone I’d rather partner with on growing the ANZ business for the future,” Roberts said in a media release on Wednesday.

“We have incredible talent at MiQ and bringing Chris on board supports the development of that talent, along with the attraction of high performers in the industry as we continue that growth trajectory.”

The newly created role of chief revenue officer at MiQ was “too good an opportunity to pass up”, Freel said.

“Having worked with Fi and knowing Jason [Scott, MiQ APAC CEO] throughout the years, I am joining a formidable team with some exciting growth plans and new products in the wings and with access to a global team of programmatic trading, data science, tech and creative experts,” he said.

“I can’t wait to get started and help MiQ achieve its growth goals.”

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