Chris Hemsworth narrates moody Jacob’s Creek’s ‘Two Barrels, One Soul’ ad

Australian actor Chris Hemsworth narrates a new ad for Jacob’s Creek’s new Two Barrels range.

The “Two barrels, one soul” ad seeks to persuade customers that the $18 wine tastes better because it has been aged in old whisky barrels from Scotland.

Created by AnalogFolk, the commercial opens in a rustic distillery in Scotland with a whisky barrel being repurposed before a worker takes it on an epic journey by Land Rover, foot and fishing trawler to deliver it to the Barossa Valley in South Australia.

The ad  was shot by cinematographer Shelley Farthing-Dawe and directed by The Sweetshop’s Joel Harmsworth. It concludes with Hemsworth intoning “Two barrels began this journey, one soul returned.”