Clemenger BBDO Sydney raids Google for new role of head of creative technology

Clemenger BBDO Sydney has appointed Google product specialist Brendan ‘Bob’ Forster in the newly created role of head of creative technology as it looks to ramp up its technical capabilities.

Joining in October, Forster is moving agency side after eight years with Google Australia, firstly in online advertising and most recently as a product specialist.

Andy Pontin, Clemenger BBDO Sydney CEO, said: “Bob has an intimate knowledge of digital platforms, unrivalled relationships and a gigantic creative mind. We’re delighted to be welcoming Bob to the agency side of things.

“We have been one of the most digitally awarded agencies in Australia over the last year, and we look forward to turbo-charging that success with Bob.”