Clemenger parts ways with Chrylser
The ad voted turkey of the year by Mumbrella readers last week will be among the last work Clemenger BBDO Melbourne does for Chrysler as the agency and client have split.
The end of the relationship follows a global review of the business which recently saw Chrysler in the US part ways with BBDO Worldwide in favour of Fallon. It is believed that the car maker plans to review its ad account on a market-by-market basis.
Last week, Clemenger’s Chrylser Jeep TV spot, Spring Break was named turkey of the year at the Mumbrella Readers Choice Awards.
Must be sad to lose a client where all you do is regurgitate inappropriate content from another market. Can’t ride the gravy train forever.
So much for the veil of anonymity.