CMO Lisa Ronson: What the Coles expansion with Adobe means for marketers

Adobe and Coles Group have announced a major expansion of their strategic partnership, focused on redefining the supermarket shopping experience to make it more personal for Australian customers while protecting their security and privacy.

Adobe first partnered with Coles’ 100+ year old supermarket business in 2014, initiating an enduring strategic relationship with one of Australia’s leading retailers and well-known brands.

Coles Group CMO, Lisa Ronson. (Pictured.)

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