Coca Cola takes cue from triple j with The Bear inspired ad
Adland is abuzz with praise for The Coca-Cola Company’s brand-new master brand spot inspired by The Bear, but all Dr Mumbo can think about is its striking similarities with triple j’s Hottest 100 trailer.
Dr Mumbo does not like to throw stones, but the timing is all very suspicious. How likely is it that Coca Cola’s US marketing team were not abreast of triple j’s own shot-for-shot remake of The Bear’s season three finale?
