Country Road, Kathmandu, Treasury Wine Estates and Facebook: final speakers at Retail Marketing Summit
How leading retail brands are riding the next wave of mobile marketing, and Treasury Wine Estates’ strategy to transform its user journey model to drive business growth globally, are the final sessions to be added to Mumbrella’s Retail Marketing Summit to be held next month.
In a session moderated by Facebook’s head of retail Kate Box, Country Road’s head of marketing Col Kennedy and Kathmandu’s group marketing manager John Sette will share their mobile strategies, and results and learnings from recent mobile marketing initiatives.