Cricket Australia’s Karina Keisler to tackle the ball-tampering scandal at the Mumbrella Sports Marketing Summit

February 19, 2020 9:22

Mumbrella’s Sports Marketing Summit will return to Sydney on July 2, with Cricket Australia’s executive general manager of communications and stakeholder engagement, Karina Keisler, and the NRL’s head of marketing and brand, Peter Jarmain, already confirmed to speak.

In a revealing session, Keisler will lift the lid on how the Cricket Australia brand has rebuilt after the infamous ball-tampering scandal in 2018.

Keisler and Jarmain will be speaking at Mumbrella’s Sports Marketing Summit

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Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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