Cummins & Partners wins Simplot brand John West from BWM Dentsu
Cummins & Partners has picked up Simplot’s John West brand from BWM Dentsu after a competitive pitch at the end of last year.
The announcement:
Cummins&Partners has been appointed by Simplot Australia as agency of record for the John West brand.
The win comes following a competitive pitch late last year, and means that Cummins&Partners will have responsibility for all communications for the iconic seafood brand effective immediately.