Curly hair and the hint of cannibalism in new Aldi ‘Like, Like’ spots

Aldi has rolled out two more ads in its ‘Like, Like’ campaign, with the new spots promoting bread and olive oil.

Created by BMF, the spot promoting Aldi’s bread sees a woman who has never tried crusts prove the wives tale that eating crusts will give you curly hair.

The ad for the olive oil sees two men washed up on a beach talk about the product before saying “Now all I need is something to cook”.