CX Lavender launches tech company CXTX to help improve in-house marketing
Independent creative agency CX Lavender has launched a technology company, CXTX, with the aim of improving in-house marketing.
CXTX, which operates as a stand alone business seperate to CX Lavender, has already released its first product no_code, a software tool which enables marketers and brands to produce digital marketing content in-house.
Very clever.
No doubt CX Lavender is preparing for an exit. All the right signals.
This will jump their multiple from x6-7 to x9-10, easily, with the right M&A advisor…